Ethics and Commitment

Marketing Ethically

Our promotional Regulatory Affairs team assists to prescription drug advertising and promotions. This team of individuals with regulatory, scientific, and legal backgrounds focuses specifically on approving promotional or scientific materials for release, to ensure that these meet all applicable internal and external code requirements. The PRA team provides unbiased advice and support to the Sales and Marketing, Medical to support the planning and development of promotional and non-promotional materials and activities intended for, or involving, health care professionals, health care professional organizations, government officials, community organizations, or the general public.

We works with physicians to educate other health care professionals on the use, safety, and benefits of the medicines. Patients ultimately benefit when physicians are well-informed and knowledgeable about the medicines, treatment options, and standards of care. Before physicians can speak on our behalf, they must participate in extensive training on our medicines, our policies and regulations that apply to company-sponsored presentations.

We believes it is appropriate and ethical to compensate health care professionals for the work they do on our behalf. Physicians who speak about our products.